WEBCAST:
Watch this brief video to hear from Barry Magee, Director of Business Intelligence at Citrix, as he recounts how the Citrix sales team quickly adopted TechTarget’s Priority Engine, and the benefits it helped them realize.
EZINE:
An app aimed at helping dementia patients and their families has been developed by the Alzheimer Society in the Netherlands and has been welcomed with enthusiasm.
EGUIDE:
In this case study, learn how Zuellig Pharma is leveraging blockchain to help countries get up to speed with their vaccination programmes and counter the threat of counterfeit vaccines.
RESEARCH CONTENT:
Download this research brief to explore a new 5-step approach for implementing a more structured and consistent approach to cross-selling and upselling.
EBOOK:
Use this 2-part e-book for help understanding why digital advertising can improve end-to-end marketing and sales performance—and drive remarkable ROI.
EGUIDE:
In this e-guide: HR software had long been a relatively backward zone of enterprise software before the Covid-19 pandemic. It had been catching up, as organisations applied digital approaches drawn from customer experience to employee experience, encompassing the journey from recruitment, through working and learning, to moving up or moving on.
EGUIDE:
CRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.
EZINE:
In this week's Computer Weekly, we examine the global tech sector response to the invasion of Ukraine, and how hackers are responding to calls for an IT army to target Russia. Our latest buyer's guide looks at cloud-based ERP and other business applications. And IBM's UK chief tells us how Big Blue is reinventing itself. Read the issue now.
ESSENTIAL GUIDE:
This guide to managing application performance covers transaction speeds, networking, workflow and tools for performance detection and diagnosis.
ANALYST REPORT:
According to Gartner, vendors must demonstrate both "completeness of vision" and an "ability to execute" to be evaluated as a leader. Gartner's 2011 Magic Quadrant for Integrated Software Quality Suites evaluates IBM as a leader. Read the report to learn more.
